Why I'm Not Always Seeking New Business

Let me start by saying that I DO believe what I offer is unique and worth the time, energy and money for any small business looking to:

• Break through a plateau
  

• Make more money
  

• Lower insurance costs
  

• Have healthier and more productive employees

• Get real time advice and a shift in thinking from a 10 time ultra-marathoner
  

• Gain access to a unique toolkit and the timing that comes with our unique coaching experience
  

Those are just a few of the benefits of doing business with 10x Traction Wellness.  

Training Edge Sports is our “pop fitness” brand.  I’ll have an ebook for sale in the next couple of weeks and we put on monthly Facebook challenges to keep you accountable and moving.  Check it out at https://www.facebook.com/trainingedgesports.

10x Traction Wellness is the business I started in the last couple of months and we specialize in Career Integrated Wellness ©.  We help small businesses make more money by focusing on the proactive side of human productivity.  We do this while also lowering your insurance costs in the process.  Our system has been successful in the past and we look forward to more success in the future.

Wellness Committee Meeting

So, why am I not always actively seeking new business?  

In order to keep laser focus on the small businesses that I am engaged, I’ll take on a maximum of 5 clients at any one time.  The program I offer, 12 week trial period included, is a 36 month process so naturally I won’t need to be actively seeking new business all the time.  

I’m going to take a few paragraphs here to lay out the template for our Career Integrated Wellness Program in detail for you.  Keep in mind this is merely a framework and the timeline may shift one way or another depending on each individual business.

There are three phases each lasting 12 months.  The first phase is Discovery, the second phase is Traction, and the third phase is Transition.  Let me spend a moment on each of the three accompanied by a few of the key activities that go along with each.

In Discovery, our focus is learning which direction to go as it relates to creating a Culture of Wellness.  I would argue that more important than which direction, a better way to say it might be, how we get where we want to go.  If this phase is rushed, our way may not be sustainable or integrate into the systems already in place.  A few key activities are: 

• A leadership story in writing including current culture, dream culture, perfect employee 
  

• Productivity vs Time shift in thinking
  

• Specific program objectives

A few things included in the Discovery Phase of Career Integrated Wellness are:

• Systems analysis with real time feedback
  

• Wellness tracking survey
  

• Weekly newsletter for employees who opt in
  

In Traction our focus is empowering a Wellness and Performance Committee to “take the reins” so to speak.  Our energy shifts from individual to group health and productivity.  A few key activities are:

• Establishing a Wellness and Performance Committee
  

• A leadership story in writing including progress report and specific program objectives
  

• Begin driving participation through committee
  

This is where you will see your break even ROI.  Breakeven is 3x ROI in 10x Traction’s world.  Here are a few things included in the Traction Phase of Career Integrated Wellness:

• Committee facilitation and direction towards the areas of greatest impact (80/20)
  

• On site wellness leadership meetings to discuss most impactful way forward
  

• Introduce snack stations
  

• Weekly newsletter for employees who opt in
  

In Transition our focus shifts to influencing the world around us.  That means our families and the global business climate.  As we create a Culture of Wellness at one place of business, that will rub off into the world and begin to impact other businesses through our daily interactions.  The committee has impacted the organization and now the organization can impact the climate through the city, state, region, country and world.  A few key activities are:

• Expectation to participate (new way of being)
  

• ROI the sky is the limit.  Can your company keep up with the growth created Career Integrated Wellness?
  

• Leadership story in writing
  

• Committee drives culture
  

• The company is known for its culture and healthy environment
  

A few things included in the Transition Phase are:

• Quarterly committee sit in
  

• On site wellness leadership meetings to discuss most impactful ways forward
  

• Ongoing support – Once a client, always a client
  

So there you have it.  That is just the tip of the iceberg as it relates to all that our Career Integrated Wellness © can do for the organization that you own or work for.  

There is a lot to it.  People tell me that I don’t work much.  I would argue that I’m always working.  My passion is helping other people and adding value to their lives.  It inspires me to see real change and impact as many people as possible.  Small businesses are under served and there are a lot of them that could be potential clients.  I am excited to get started on my next project and help businesses make more money by focusing on the proactive side of health and productivity while also lowering insurance costs.

I don’t actively seek new business often which is why it would behoove you to contact me before your competition does.  Wellness in the workplace is the way the world is going and in 10 years if you don’t have a program in place, your business will be playing catch up.  

I’m going to give you one example from a company that I’m currently working with.  In the past six months, they have made a number of key hires, many of which have stated the wellness program put them over the edge in making their decision.  Their biggest problem right now is managing explosive growth.  The leadership there took the leap and invested in the wellness of their organization and I have worked to integrate it into their way of being as a company.  Our work is not done, but so far, we have seen incredible success!

I am actively seeking new business RIGHT NOW!  I want to get the conversation going with as many people as possible.  

My vision is clear for the results your program will experience.  With over 15 years of unique coaching experience, I know how to motivate and make impactful decisions that will lead to success down the road.  My ultra-marathoning experience has taught me to commit to taking action on those decisions and go with everything I have toward success.  I am committed to finding the way forward by taking decisive action towards health and success.

If you are ready to get the conversation started contact [email protected] today or share this message with someone who might have the authority to say YES!

Be Well,

Jon Howard – Husband and Father of 3 | Ultra Endurance Athlete | Owner – 10x Traction Wellness, Training Edge Sports

[email protected]